A successful company not only invests in its existing customers, it is also constantly looking for new customers. Unfortunately, many companies never get around to approaching new potential clients, either because of a lack of time or because they're simply lacking the required expertise.
That's where The Cold Call Men come in. Bringing in new business by setting up qualified meetings is our specialty.
What are qualified appointments?
You can decide for yourself what constitutes a qualified meeting in your specific place of business, but we generally cover the following criteria:
- Scheduling an appointment with someone in the DMU (Decision Making Unit)
- Acquiring information about the budget and who is responsible for it
- Gleaning information about the timeframe in which the potential customer plans to buy
- Determining whether the potential client’s needs meet your own
- Researching any competitors that your potential customer might have an eye on